The protection of rooibos by the EU through the grating of designation of origin status was awarded in June 2021 – and followed on from a long process in which rooibos producers and the South African government sought to have rooibos protected internationally as a uniquely South African product.
Having this designation means that rooibos joins an illustrious list of local and traditional specialties that include wines, cheeses, hams, sausages and other artisanal products famed around the world.
To find out more, pour yourself a delicious cup of rooibos and raise a toast to our botanical heritage as you watch the YouTube video below, which has been issued by the South African Rooibos Council.
If you’d like to know more about the botany, history and growing region of the rooibos plant, we can suggest these articles here on our website:
– Why Is Rooibos Only Grown In South Africa?
– The Botany of Rooibos
– The History of Rooibos Tea